Saturday, January 10, 2009

Whopper Sacrifice


I love Burger King. I remember being a kid and walking to USC or the LA Natural History Museum and afterwords going to Burger King, or as my grandpa would jokingly call it, "el rey de los hamburguesas."
Well over the last four years BK has had the absolute best advertising and they may have just topped themselves again. In 2004 they had Subservient Chicken. Commercials and  a website were you could tell a chicken what to do. Then you had the creepy King. The rebelious Whopper Jr. This past winter they introduced us to the Whopper Virgins and the Angry Whopper - which comes with the Angry-gram, a complimentary website were you can send rants and complaints to to friends.
But now they have their most awesome advertising ploy yet - Whopper Sacrifice. Burger King poses the question: "How much are your facebook friends worth to you?" If you are willing to sacrifice 10 of your friends on facebook, Burger King will send you an e-mail for one free whopper (one time only). The friends are not notified that you have deleted them BUT their removal does show up on your facebook news feed. This is such a fun and fresh advertisement. It totally speaks to this generation's weird obsession with social networking. Kudos King. Let the sacrificing begin!

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